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The power of Scent Marketing

In the competitive world of business, creating a memorable and engaging experience for your customers is key. One of the most effective yet often overlooked strategies is the use of scent.

Scent plays a powerful role in human behavior, influencing emotions, memory, and even purchasing decisions. By integrating scent into your brand, you can create a distinctive atmosphere that not only attracts customers but also encourages them to linger longer, increasing the likelihood of positive experiences and repeat visits.

For hotel business, scenting can transform a guest's stay from ordinary to unforgettable. The right fragrance can evoke feelings of comfort and luxury, setting your establishment apart from the competition.

In retail environments, scent can enhance the shopping experience, subtly encouraging customers to explore more products and make more purchases.

Event organizers can use scent to create an immersive environment that aligns with the event's theme, making it more memorable for attendees.

With Premium Scenting you can build on these scent memories, elevating your brand through experiential marketing.

Induce brand recall among your customers by selecting the best scent to associate and represent your business.

Check out which scent diffuser should you set up on your business premises to welcome your visitors and employees.

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Ota yhteyttä

Hotels and hospitality

Maintain high standards and deliver a memorable guest experience. Ensure your hotel stands out from the crowd that is positive for customer ratings.

Shopping Centre

Transform your centre into a desirable destination. Ensure your shoppers have positive experiences that enhance your reputation.

Restaurants

People love venues due to their ambience based on design, fragrance, lighting and music which can lead to revisiting your establishment once more.

Create a distinct and enjoyable atmosphere that is perfect for welcoming new and existing customers that will stay longer and return more frequently.

Car showrooms

Increase browsing time and having the right ambience helps increase customer dwell time, a key factor in the likelihood of purchase.

Offices

Let your employees work in a fragrant and refreshing environment to improve their efficiency level and reduce absentee level.

Aroma diffusion systems and scent marketing

Why is fragrance good for business? So it's important? That's because today's consumer behavior changes according to technology and events that occur on a daily basis. Brands themselves need to adapt to keep up. To create awareness and make customers remember in order to meet business goals. Integrated sensory marketing (Multi-Sensory Marketing) is therefore an important opportunity to build relationships between brands and customers. and affect sales Sustainable profits

Smell is the most influential of the five senses. Memories formed from experiencing a scent It can create significantly more emotion and imprint than using images or sound.

Brands or businesses can use scents to stimulate memories. and elevate the brand through integrated marketing as well Our Premium Scenting Aroma Diffuser

Why must it be a Premium Scenting aroma diffuser?

Premium Scenting aroma diffusers and systems are designed by Initial experts. All of our fragrances are produced and developed by Firmenich, a leading global perfume company. including being patented.

Premium Scenting diffusers are available in both HVAC duct mounts and tabletop models. which can diffuse fragrance in areas ranging from 285 to 4,250 cubic meters. Our fragrance diffusion system uses AirQ™ fragrance particle technology that is 50 times smaller than traditional perfumes. The fragrance concentration can be adjusted to 50 levels and the operation time can be set. Guaranteed with CE, FCC Part 15, IFRA and RoHS standards.

These features make the Premium Scenting aroma diffuser service different from other aroma diffusers on the market. and many businesses have chosen to use In addition to the machine Initial experts will consult with you. This ensures that your business has a solution that is tailored to your brand and location. We will work with you to protect and improve your business image and profits through curating fragrances to develop a deeper emotional connection with your customers. visitor and employees in your organization.

Working principle and installation of Premium Scenting aroma diffuser

The working principle of the Premium Scenting aroma diffuser is a aroma diffusion system that transforms perfume into "Dry aerosal" uses cutting-edge technology at the micro level. Helps distribute perfume throughout the desired area. This is different from normal perfume sprayers that spray perfume into the air at a close distance. Premium Scenting commercial aroma diffusers require only a small amount of perfume to create a subtle scent. and remains in the air for a long time The aroma diffusion system can be set up to work as you want.

Our aroma diffusers are both tabletop and air ducted. Will be installed by Premium Scenting experts and installation personnel. will work with you to install your Premium Scenting equipment in the most appropriate location. The device uses a voltage of only 100 volts AC. Initial will install the aroma diffuser and provide maintenance services as specified in the contract.

Researches on the effects of scents on human behaviour have shown that apart from creating a more pleasant and memorable experience, the intelligent use of scents can produce a number of substantial benefits for businesses, leading to increased revenues.

Initial's Premium Scenting service provides long-lasting smell throughout the covered areas. Initial's staff is very professional and usually offer very good recommendations. When encountering a problem, they would immediately get in touch and always give us peace of mind.

Executive Housekeeper, The Emerald Hotel Bangkok

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