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Awards & Accolades

Find out how our Signature range win praises and recognition.

The Signature range has won recognition and praises from the prestigious Red Dot Design Awards with its benchmark setting hygiene product excellence through design innovation. Previous winners include high profile brands such as Mercedes-Benz, Apple, and Issey Miyake.

“A minimalist use of form and the highest degree of functionality with regard to user-friendliness and ease of use characterise the Signature range of hygiene products.” 

Statement by the jury, Red Dot Design Awards 2014

Key design features of the Signature range include:

  • Embodiment of form and function, addressing hygiene needs through the integration of sensor technologies and user-led innovation
  • Smooth, anti-microbial surfaces preventing bacterial growth
  • Promoting accessibility of products for end-users and serviceability for facilities owners
  • Structures built on ergonomic studies of layout, positioning and user interaction
  • Humanistic design to give users natural directional cues to understanding the product and its function
  • Versatile colour schemes of neutral palettes that complement most environments
  • All products tested for hard wearing durability of up to 3.8 million operations; materials fully recyclable

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About Initial

With more than 50 years of experiences and tailored solutions to meet local business needs, you can rest assured that you are in good hands.

Customer Review

Read what our customers say about our hygiene solution.