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Rentokil Initial partners with Mardi Gras 2024: elevating festival Experiences with the Washroom Dignity initiative

In an inspiring partnership that underscores its commitment to Diversity, Equity, and Inclusion (DEI), Rentokil Initial, through its Initial Hygiene division, has joined forces with the Mardi Gras 2024 festival. This collaboration is set to transform the festival experience, ensuring dignity, safety, and accessibility for all attendees. Central to this partnership is the Washroom Dignity initiative, a pioneering effort aimed at promoting hygiene and inclusivity in a truly meaningful way.

Mardi Gras 2024, a beacon of diversity and unity, hosts an array of vibrant events, including the much-anticipated Ultra Violet and Laugh Out Proud. Initial Hygiene's involvement promises an enhanced experience for festival-goers, guaranteeing that all washrooms across event venues are not only gender-neutral but also equipped with free period products and sanitary units in every cubicle. This thoughtful approach ensures that the festival's spirit of inclusivity is mirrored in every aspect of the attendee experience.


Rentokil Initial's dedication to supporting DEI initiatives extends beyond mere participation. The company is setting a new standard for corporate responsibility, demonstrating a profound understanding of the importance of dignity and accessibility in public spaces. The Washroom Dignity initiative is a testament to Rentokil Initial's innovative approach to public health and safety, ensuring that hygiene and comfort are accessible to everyone, regardless of gender identity or expression.

As Mardi Gras 2024 unfolds, Rentokil Initial's contribution through Initial Hygiene is a powerful reminder of the role businesses can play in fostering inclusive communities. By prioritizing the dignity of all individuals, Rentokil Initial is not just supporting a festival; it's championing a movement towards a more inclusive and equitable society. This partnership is a shining example of how corporate and community collaboration can create environments where everyone is respected, valued, and celebrated.

Hygiene in the workplace

Employee and customer expectation on hygiene is higher than ever before.

  • Initial Hygiene offers a free Hygiene 360 review across your business to ensure minimal risk to staff and customers
  • Complete end to end range of solutions across hand, surface, washroom and air
  • Network of hygiene experts located at branches through Australia to be agile and responsive to your hygiene requirements
Find out more

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