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Hygiene solutions for the retail sector

Provide customers with a strong degree of confidence to protect your brand, reputation and increase traffic to your retail space with the widest range of hygiene solutions and services from Initial.

Providing the widest range of hygiene solutions, Initial has supported the retail industry for over 50 years across Australia. Brand reputation and consumer confidence is key to the success of our retail customers. Initial will provide the solutions and services to ensure a clean, pleasant, more hygienic environment for both staff and customers, ensure hygiene protocols are highly visible and that there is a degree of confidence and security that the environment is adhering to the highest standards in best practice hygiene. 

When best practice hygiene standards are non-negotiable

As consumer sentiment regarding hygiene expectations is at an all time high, we at Initial work closely with our customers to ensure that the most effective solutions and services are at play to create the type of retail space the customer is now expecting. Our comprehensive approach to a full hygiene 360 across surface, clinical waste, hands and air (both odour and transmission risk management) will help you meet the expectation from staff and customers that your environment is protected with best in class solutions, from Initial. 

This is how we ensure that our service offering caters to all of your hygiene needs:


Complete on site hygiene audit

The experts at Initial will carry out an in premise audit assessing your hygiene protocols across surface, hand, air and where applicable, public toilet facilities and offer a no obligation report on how to ensure exceptional standards in hygiene are adopted throughout the retail space.

End to end range of hygiene solutions

From clinical waste management to washroom services, air purification to hand hygiene, Initial carries out the broadest spectrum of solutions with the widest range of products to cater for all hygiene demands in your workspace.

Reduction in the risk of harmful transmission

Precautionary disinfection services help maintain high levels of hygiene. Our highly trained technicians provide professional, regular disinfection services to protect the environment against the spread of sickness and infection transmission.

Pioneering solutions

We bring the very latest in hygiene technology to market. Our innovation, science, biology and research terms collaborate to ensure that only solutions that carry the highest efficacy in reduction of harmful transmissions, are launched. From our Viruskiller air purification solutions to our HEPA based hand-dryers, we ensure that only devices that add value to protect people and enhance lives, form part of our hygiene offering.

Protecting people, enhancing lives

From our people to our products, our focus is on how Initial can help to protect people, not just as we navigate through the global pandemic, but to ensure that the services we deliver strengthen the front line defence and ensure a best practice hygiene approach is accessible to the Australian retail sector easily and cost effectively.

Global reassurance, local expertise

With operations in 60 countries and over 115 years experience in the hygiene industry, Initial can be relied upon as a trusted partner to support the hygiene requirements within your retail environment. Locally, Initial Hygiene has an extensive network of technicians and experts to support your business, no matter where in Australia you are based. We have branches in every main state and city and can offer an agile tailored and flexible approach to your hygiene needs.

A 360 degree approach to hygiene services

Initial employs a fully holistic view to all elements that are required to build a best in class approach to hygiene to ensure a clean hygienic environment that protects brand image and gives patrons a sense of confidence and trust. 



From specialist disinfection to ongoing surface hygiene solutions, protection of any tangible object is crucial to ensure the spread of harmful illnesses and germs is reduced


Hand hygiene has never been more important. Accessibility to both staff and customers to hand sanitisers upon entering your store is now considered an expectation. 


From volatile organic compounds (VOCs) to chemicals, viral aerosols to bacterias, it is imperative to shine a strong lens on the need to support natural ventilation with mechanical solutions that can help to clean and decontaminate the air, particularly during times of heightened risk of transmission or, where natural ventilation is not possible (in winter, or during bushfire season, for example)

Washroom hygiene

It is expected that more scrutiny will be placed on just how clean and hygienic the washroom environment is - especially facilities provided for patrons.  From odour control sanitary bins to HEPA based air dryers, create a reassuring experience by ensuring that your washrooms do not compromise the perceived hygiene standards in place in your retail space.

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About Initial

Our mission is protecting people, enhancing lives. We do that by offering the world's leading hygiene innovation solutions to make a positive impact in communities where we live and work.